Kanye made a mistake and Adidas had to cut him off. But he took his brainchild into his own hands and transformed it into a billion dollar streetwear and sneaker brand. All alone. I wonder what adidas means by this : r yeezys Is It Safe to Buy Yeezys on StockX? Kanye Text Exchange Goes Viral What Kanye's feud with Adidas means for the shoe brand Portland Business Journal The Ultimate adidas Yeezy FAQ What the new symbol on adidas kit's meaning nss sports